If you are new to RSS, the BBC have a very good guide to get you started. Click here to find out more.Tag Archives: segmentation
The revolution will not be televised … It will be segmented
Gil Scott-Heron told us “The revolution will not be televised”. He goes on to add “The revolution will not be brought to you by Xerox In 4 parts without commercial interruptions.” He should have gone on to say that it … Continue reading
Posted in blog Post, Market intelligence
Tagged gil scott-heron, marketing, segmentation
Leave a comment
Understanding customers’ needs in a converging world
A major challenge for technology makers is the fusion of what were once distinct product types into new, hybrid categories. Not that this is especially new – all in one printing, copying, scanning and fax machine devices have been around … Continue reading
Posted in blog Post
Tagged ceBIT, customer needs, hybrid technology, product categories, Product development, segmentation
Leave a comment
